The Creative Equation
Leverage Creativity to Grow Your Brand
A podcast for business owners, churches, non-profits, and creative individuals who want to leverage creativity in order to increase sales and donations. You’ll get a healthy dose of graphic design tips and tricks, as well as sales and marketing strategies to help you and your brand continue to grow!
The Creative Equation
#19: Messaging 101
You could have a stunning logo or website, but if your brand doesn't have the right MESSAGING, none of your marketing efforts are going to convert. Messaging is the backbone of any good marketing campaign and in this episode of The Creative Equation, Brandan walks through key ingredients that every brand should think through in regard to messaging. Make sure you're telling your story in a way that will actually convert leads to customers.
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