The Creative Equation

#6: Use Email Marketing to Get Sales

Brandan Ritchey Creative Season 1 Episode 6

Studies show that it takes 6 to 7 interactions with your brand before a potential customer is ready to make a purchase. What's the easiest and most automated way to get those interactions in? Automated email marketing campaigns. In this episode of the Creative Equation podcast, Brandan Ritchey discusses how to capture email addresses, and nurture leads and existing customers with an automated email marketing campaign.